“The trust concludes that, as things stand, the case has not been made for the closure of 6 Music,” the trust ruled. “The executive should draw up an overarching strategy for digital radio. If the director general wanted to propose a different shape for the BBC’s music radio stations as part of a new strategy, the trust would consider it.”
I wonder where I’ve heard that before? Oh yes, here on georgepneumaticos.com.
Now that it’s saved, even though my brand brain says rename-while-keeping-everything-else-the-same, my consumer heart says just keep everything the same; it really is a great radio station. Because of the roller coaster ride of the past few months, 6 music probably has deeper emotional connections with its listeners than any other UK radio station.
Go on! Listen.